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Thought leadership, tips, and tricks for world-class customer engagement

Featured Stories
2026 email deliverability predictions: What marketers should know
Blog5 min read

2026 email deliverability predictions: What marketers should know

January 21, 2026
What is a customer engagement platform?
Blog9 min read

What is a customer engagement platform?

January 21, 2026
January 2026 Bonfire Marketer of the Month: Papa Johns UK’s Kanchan Lad
Blog5 min read

January 2026 Bonfire Marketer of the Month: Papa Johns UK’s Kanchan Lad

January 21, 2026
Articles
Discover the most recent marketing insights.
Reinforcement learning: How to create an AI decisioning system that learns
blog7 min read

Reinforcement learning: How to create an AI decisioning system that learns

Michael Eldridge
January 16, 2026
When buffer management goes wrong: Avoiding bias in AI decisioning models
blog6 min read

When buffer management goes wrong: Avoiding bias in AI decisioning models

Kipp Johnson
January 13, 2026
How AI Decisioning Transforms Marketing (A Complete Guide)
blog10 min read

How AI Decisioning Transforms Marketing (A Complete Guide)

Team Braze
January 08, 2026
Case Studies
Read how brands are achieving their biggest milestones
Papa Johns UK empowers franchisees with data-driven marketing that increases revenue
case study5 min read

Papa Johns UK empowers franchisees with data-driven marketing that increases revenue

Grove Collaborative drives sustainable growth with Braze through a targeted browse abandon campaign
case study5 min read

Grove Collaborative drives sustainable growth with Braze through a targeted browse abandon campaign

Stash drives long-term investing habits with sophisticated, personalized user onboarding
case study5 min read

Stash drives long-term investing habits with sophisticated, personalized user onboarding

Reports & Guides
Read how brands are achieving their biggest milestones
The Braze WhatsApp Inspiration Guide
guide

The Braze WhatsApp Inspiration Guide

Establishing a Marketing Center of Excellence: An executive’s guide to building a customer-centric organization
guide

Establishing a Marketing Center of Excellence: An executive’s guide to building a customer-centric organization

2026 Predictions: Consumer trends shaping the marketing landscape
guide

2026 Predictions: Consumer trends shaping the marketing landscape

Videos
Read how brands are achieving their biggest milestones
Grow with Braze Dubai 2025
video

Grow with Braze Dubai 2025

November 25, 2025
Braze Connections: Singapore 2025
video

Braze Connections: Singapore 2025

August 19, 2025
What's New at Braze: July 2025
video

What's New at Braze: July 2025

July 18, 2025
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