Events and Webinars

Now available on demand Competitive and economic pressures are silently undermining margins, forcing brands into an expensive cycle of acquisition when retention and loyalty efforts fall short. In this on-demand session, learn how AI, when combined with the power of human connection, can stop the loyalty drop—moving beyond mere discounts and rewarding past relationships. Featuring insights from McDonald’s US, the discussion highlights how one of the world's most recognized brands is applying AI to personalize engagement and drive loyalty at scale. Watch now to learn: The five high-impact AI levers that brands can use to create and compound customer loyalty in increasingly competitive markets Lessons from McDonald’s approach to using AI to boost loyalty Actionable advice and strategies on how to take your loyalty efforts to the next level by harnessing AI’s precision and human empathy in tandem