Events and Webinars

October 28, 2025 at 11am EDT / 8am PDT / 3pm GMT Our Q3 product release is here, and this webinar is a straightforward guide to what's new and how to use it. Join us for a live session where we'll skip the buzzwords and focus on showing you how the new features work in the real world. Save your seat for "What's new at Braze: the Q3 2025 product release," happening live on October 28, 2025. Here’s what we’ll cover: A complete tour of what's new: We'll walk you through the most important Q3 updates, like the new data objects for B2B accounts, interactive WhatsApp Flows, eye-catching Gmail Deal Cards, and helpful updates to Canvas. Live demos, not just slides: This is a hands-on session. You'll see our team build campaigns and set up new tools live in the Braze dashboard, so you can see exactly how everything works. Tips you can use right away: We'll share practical tips and clear use cases for the new features so you can leave the session with ideas to try in your own campaigns immediately. If you use Braze, this is the most straightforward way to stay up-to-date and learn how to get more from the platform. Can't make the live session? Register anyway, and we will send you the on-demand recording to watch whenever you like.

December 11 at 9am PT / 12pm ET / 5pm GMT Most loyalty programs play it safe: points, tiers, discounts, repeat. Wendy’s went a different route—and it earned them Braze’s Campaign of the Year 2025 Torchie Award. Join Lindsey Spillman, Senior CRM Specialist at Wendy’s, and Ishan Sharma, Senior Creative Strategist at Braze, for a candid conversation about building customer loyalty that actually lasts. Get the real story behind Wendy’s award winning Fresh Picks campaign along with Lindsey’s philosophy on loyalty, brand tone, and why copying another brand’s loyalty playbook is a fast path to failure. You’ll learn: The true steps to lock in loyalty - providing value without discounts, standing out in a noisy landscape, and staying relevant over the long haul How Wendy’s uses Braze and Punchh to power personalized, scalable loyalty driving customer engagement Real examples of high-impact loyalty campaigns from Wendy’s, plus actionable takeaways you can start using right away How to measure what matters: analytics briefs, control groups, and the KPIs every loyalty program should track Walk away with fresh ways to engage your customers—and inspire loyalty that lasts.

2026 is shaping up to be a year of higher stakes and sharper expectations. Consumers know their value, crave authentic experiences, and expect smart, seamless interactions. Are you ready? Join Vicki Loomes, Head of Trends at Trendwatching, for a fast-paced session uncovering the top global trends shaping consumer behavior and brand innovation in 2026. You’ll walk away with: The truth about loyalty: what today’s empowered consumers really expect from brands Strategies for balancing automation with authentic, human connection Eye-opening examples of how brands are using AI to wow their customers This isn’t just a look at what’s coming—it’s your roadmap to staying ahead.

October 28, 2025 at 11am EDT / 8am PDT / 3pm GMT Our Q3 product release is here, and this webinar is a straightforward guide to what's new and how to use it. Join us for a live session where we'll skip the buzzwords and focus on showing you how the new features work in the real world. Save your seat for "What's new at Braze: the Q3 2025 product release," happening live on October 28, 2025. Here’s what we’ll cover: A complete tour of what's new: We'll walk you through the most important Q3 updates, like the new data objects for B2B accounts, interactive WhatsApp Flows, eye-catching Gmail Deal Cards, and helpful updates to Canvas. Live demos, not just slides: This is a hands-on session. You'll see our team build campaigns and set up new tools live in the Braze dashboard, so you can see exactly how everything works. Tips you can use right away: We'll share practical tips and clear use cases for the new features so you can leave the session with ideas to try in your own campaigns immediately. If you use Braze, this is the most straightforward way to stay up-to-date and learn how to get more from the platform. Can't make the live session? Register anyway, and we will send you the on-demand recording to watch whenever you like.