brage

BrazeAI™

You lead, BrazeAI™ amplifies

Move faster, personalize at scale, and grow with confidence—powered by the BrazeAI™ product suite.

A woman on a laptop next to floating screens showing AI marketing campaign generation, personalized email offers, and discount messages.

MADE TO AMPLIFY COMPANIES OF ANY SIZE IN ANY INDUSTRY

BRAZE AI SIZZLE_FINAL_2026

Better decisions, better outcomes

Build at the speed of AI

Go from ideas to working campaigns in moments with a team of AI agents.
Learn more

Personalize every interaction

Deliver relevant 1:1 experiences faster and at scale when you tailor every touchpoint.
Learn more

Improve campaign results

Make smarter decisions and optimize customer journeys.
Learn more

Build at the speed of AI

Elevate your role with BrazeAI™

Unleash your creativity

Describe what you want and let BrazeAI Operator™ build you on-brand content, campaigns, and Canvases.

Automate routine tasks

Agentic Standards replace manual QA, so you can build and launch even faster with less friction.

Break through blockers

Write HTML, build segments, configure agents and analyze campaigns with Operator—no technical team required.

How Cleo rebuilt its welcome series to be as personal as the care it delivers
Read Case Study
BrazeAI Operator generating a personalized welcome email, shown next to an email preview for "Anchor" featuring jeans and a "Shop the sale" button.

Personalize every interaction

Deliver true 1:1 relevance
at scale

Create personalized content instantly

Get more from AI agents that generate on-brand content using your brand guidelines and real-time customer data.

Use all your data

Turn your richest customer data into relevant experiences without leaving anything on the table.

Customize everything

Personalize every aspect of customer communications, including content, offers, channels, timing, frequency, and more.

Go beyond segments

AI decisioning agents learn and adapt in real time to deliver experiences that are genuinely unique to each customer.

Dayuse moves from generic messaging to AI-powered personalization with BrazeAI Agent Console™
Read Case Study
a screenshot of a welcome email for new subscribers

Improve campaign results

Move the metrics that matter

Make relevant recommendations

Use past behavior to surface the right product or content for every customer, every time.

Drive up the bottom line

Put the right offers, incentives, and campaigns in front of the right people so you can maximize profit, revenue, efficiency, and LTV.

Test more, guess less

Uncover what clicks with your customers, faster—then keep innovating without the wasted effort.

Kayo Sports leverages AI to create 1:1 messaging at scale, driving customer loyalty and lifetime value
Read Case Study
a collage of cards with one that says percentage uplift

The BrazeAI™ difference

Real-time
context

By continuously ingesting and processing real-time context, the platform makes data instantly accessible to built-in AI tools.

Composable intelligence

Embedded across every layer of the architecture, BrazeAI™ leverages and mixes leading models to power custom engagement scenarios.

Cross-channel interaction

BrazeAI™ makes the output of its models quickly available for cohesive interaction on any channel.

Proven expertise, 
results, and scale

Supported by years of AI decisioning experience, specialized teams actively build, configure, and roll out targeted agents across the system.

FAQ

What is BrazeAI™?
In what ways does BrazeAI™ improve personalization?
How can BrazeAI™ help optimize campaigns?
What AI technologies power BrazeAI™?
How can BrazeAI™ help improve experimentation and testing?
What marketing outcomes can BrazeAI™ help improve?

Reimagine what’s possible with AI