The Next Generation of Braze Alloys Solutions Partners

Here at Braze, we know that partnerships are integral to powering customer-centric interactions between consumers and brands in real-time. That’s why we created Braze Alloys, a curated ecosystem of technology and solutions partners that amplifies your customer engagement capabilities. Today, we’re excited to announce the next iteration in our Braze Alloys solutions partner ecosystem. Let’s dive in.

The Evolution of the Braze Alloys Launchpad Program

The reimagined Braze Alloys Launchpad Program for Solutions Partners is designed to enable agency and consulting partners to better understand their performance and provide resources to help customers implement Braze in order to conceptualize creative, value-generating campaigns. Through this differentiated partner program, Braze is increasing its investment in its Solutions Partner ecosystem and offers more incentives to partners of all sizes and capabilities.

Within the new framework, Solutions Partners will have easier access to resources integrated into the Braze partner portal which will allow greater access to progress insights, along with deal registration, co-marketing, e-learning access and presales materials. Under this program, Braze continues to increase access to leading customer engagement tools through a robust and differentiated Solutions Partners program. Additional benefits include:

• Improved Resources: A partner-first approach redesigned to give agencies and consultants everything they need to help their Braze clients improve their customer engagement strategy and drive more valuable customer relationships.
• Develop Skills: A focus on delivering benefits to the Solutions partners who invest in their Braze expertise through concise certification highlighting achieved competencies in the intended area of expertise.
• Increased Accessibility: The Braze Solutions Partner program remains free to join for interested agencies and consultants. Additionally, the program features five tiers with custom benefits for partners depending on each tier. Twice a year, partners have the opportunity to increase their score to move into a new tier.

Global consultants like Deloitte Digital are excited to further develop their Braze practice under the updated program. “Deloitte Digital helps brands create exceptional customer experiences, find their target customers and audiences, and enable a tailored experience across the acquisition, expansion, retention and loyalty lifecycle. As companies continuously examine their strategies to achieve experiences that enhance the brand, increase their loyal customer base, yet find new audiences, Braze helps our clients deliver creative and personalized real-time messaging across channels to help brands transform with purpose and achieve accretive loyalty and profitable growth through compelling customer experiences,” says Mark Lush, Chief Digital Officer of Deloitte Digital.

To learn more about joining the Braze Alloys Launchpad Program for Solutions Partners, please visit https://www.braze.com/partners/solutions-partners/contact.