
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.

In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.

Mustafa Bohra, Associate Director, CRM, Martech and Analytics at Careem, shares how Careem engages over 75 million customers across multiple services using Braze to orchestrate complex customer journeys, automate cross-channel messaging, and drive real-time, relevant engagement at scale.