Getting started with RCS

Upgrade to the next generation of mobile messaging in just 90 days.

RCS lets you deliver richer, branded messages that stand out and build trust. This guide fast-tracks your journey from setup to scale with clear, practical guidance.

Inside you’ll find:

A week-by-week plan to launch your RCS program
Guidance for upgrading SMS campaigns or starting fresh
Real examples of promotional, transactional, and triggered use cases
Best practices for integrating RCS into your cross-channel strategy

Overlapping marketing slides for Braze RCS, featuring phone screens demonstrating rich, personalized mobile messaging.

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2026 Global Customer Engagement Review

Join the movement to journey orchestration.

The move to highly-intelligent, always-on journey orchestration is happening. And much of it is happening on our platform. Join brands of all sizes who are taking the craft of customer engagement to the next level.